Part 1 of 2
If Big Data needs a big industry to prove itself, there’s no better candidate than American healthcare. “Big” only begins to describe an industry in which the National Healthcare Expenditure, one measure of the sector’s size, exceeds $3 trillion.
Admittedly, that number is in some dispute, but the dispute centers on the proper accounting treatment of some $300 billion in spending. When an industry can view a $300 billion discrepancy as one of those pesky accounting errors, the size of that industry speaks for itself.
Part 1 in a 3-part series on thriving with the Internet of Things
The volume of data in today’s world seems to be immense, big enough so that we can talk about “Big Data,” but this may well turn out to be only the beginning. There’s every reason to believe that, when it comes to data, we’re actually living in an antediluvian moment. We think we’re dealing with volumes of data that deserve to be called “big,” but the flood is yet to come.
At Elephant Ventures, we live and breathe big data and analytics, but our work doesn’t take us into every nook and cranny of the big data world on a regular basis. Like most firms in the big data arena, we work in mainstream areas in fields like marketing, advertising, manufacturing, finance, health, and national security.
But you can’t spend big chunks of your time thinking about big data without becoming aware of some of the niche applications that put big data to some interestingly specialized purposes.
This is part 2. Please see part 1 here.
We begin with a gaming industry, as data-driven as it knows how to be, that’s struggling to attract the important millennial demographic to a casino’s most profitable offering, the slot machine.
What’s keeping millennials away?
One flattering answer is that they’re just too smart.
What comes to mind when you hear the words “gaming industry?”
Your answer may well depend on your age.
For baby boomers and some Gen X-ers, the words are most likely to conjure images of slot machines, blackjack tables and buffets that never end.
I went to lunch with a colleague the other day. I don't get to the home office in New York all that much, so when I told him I wanted to grab some Indian food I was glad he knew "just the place".
At Elephant Ventures, we have Delivery Managers, and we think of them as a very different animal than a standard Project Manager. Clients often say to me "Well, that's nice, but what does that really mean?". That is a fair question, as it certainly can seem like a minor semantic difference or a buzz word to give our sales guys something to talk about. It's definitely not in our eyes.
A Project Manager:
10 years, or 3650 days give or take a leap or two. or 87,600 hours, or 5,256,000 minutes. That's the amount of time our herd of Elephants, that we lovingly call "Phunts" has been practicing, refining, growing and optimizing our craft. When I look backward at our growth I recall signposts along the way: