Sharon is passionate about design thinking, and an avid advocate for the user. She believes a clear understanding of the business, the user, and the technological landscape are essential to creating products and experiences that transform organizations and the way they interact with their customers.
As an Experience Designer and Digital Strategist, she architects experiences. She believe in using proven research techniques to uncover user needs and advocate for the user.
With over 15 years of experience, She’s worked on B2B and B2C marketing initiatives having been employed in-house and by small and large agencies.
Sharon began her career as a visual designer at Rosetta Stone. She holds a Master’s Degree from the VCU Brandcenter and a BFA in Graphic Design from VCU.
SPECIALITIES: User research and insights, User experience, Voice experience, Rapid prototyping, User testing, Project roadmapping, Agile and waterfall processes